Archive for the ‘Featured’ Category

OH NO! Not another huge data breach! OMG!

Wednesday, September 3rd, 2014

OH NO! Not another huge data breach! OMG!

While Home Depot considers “some unusual activity that might indicate a possible payment data breach,” some commentators predict the largest ever exposure of consumers’ personal information – and disaster for the company’s reputation.

Us? We’re wondering: What’s all the fuss?

If there’s a story beyond media hype, it’s maybe that few consumers really care. Data breaches — of all sizes — have become so common that consumers greet new reports with a big ho hum. Mind passing those soggy peas, please?

We’ve seen it before: Big Consumer Company Guhzinio discovers (usually after consumers do and media breaks the story) that its customers’ personal information may have found its way into the hands of bad guys. Guhzinio hires security professionals and cooperates with law enforcement, blah blah blah.

Oh yeah, they offer free consumer credit monitoring to their customers… though few customers take it, it appears.

Oh, Wall Street cares, but consumers? Not so much. In fact, some executives now question whether even to tell consumers that their data has been breached. Perhaps that’s taking the idea of consumer protection too far, hmmm?

We think the good company says, “Look, we do our best, but you know that no one’s shared personal data is ever entirely protected.” Look out for the company that hides and says, well, nothing.

You tell us: which response enhances a company’s reputation and which would bruise it?

http://www.forbes.com/sites/samanthasharf/2014/09/03/what-it-means-for-home-depot-if-data-breach-is-larger-than-targets/

Cloudy with a chance of Meatballs 2

Tuesday, September 2nd, 2014

So some meatball of a hacker decided to challenge the Cloud security in hopes of finding.. what exactly? Is there such a dearth of images of women naked on the internet that motivated him?

Now Apple, just days away from the biggest iphone launch planned, is desperately denying it was their neglect. The FBI has been called in- seriously? The FBI has nothing better to do than track down some overgrown adolescent looking for jiggle photos?

I am guessing this type of breach happens too often- but if you are not an A Lister the FBI probably send you to a recorded message:

“ thanks for calling the FBI. Leave your password at the sound of the beep and we will get back to you”

The cloud may be an issue, but not since the days of J Edgar Hoover has naked pictures been the job of the FBI

#nakedphotos #cloud security #FBIinvestigation

Profiting From Bad Publicity

Thursday, August 28th, 2014

After media reports of a fight over leg room between airline passengers yesterday, travelers crashed the website of the $22 device that blocks a seat from reclining trying to buy it.

Huh? Even though the fight led to an emergency landing and police got involved? Hey, when marketers say there’s no such thing as bad publicity, this is what they mean.

The dispute on United Flight 1462 from Newark to Denver escalated from words to actions when the man using the Knee Defender refused to remove it. The woman in the blocked seat tossed a cup of water in his face and the ensuing brawl led the pilots to land in Chicago where the passengers were met by police.

Hey, those wacky passengers, right? Who’s really willing to fight over a few inches of leg room on a five-hour flight? Well the answer is: more of us than you’d think. So many of your future fellow passengers want the Knee Defender that after media reported the incident, traffic to the company’s website — the only place to buy it —caused it to crash over and over again.

Oh yeah! Welcome to the hockey game in the sky! Get ready for the rumble in the stratosphere!

Because you won’t just be watching the brawls, my friends, you’ll be grabbing for a cup of water yourself. See that guy in the seat behind you slipping a laptop from his carry-on? Well, he’s already snapped the Knee Defender onto your seat-back.

Phone credit: © depositphotos.com/

Undie-handed! Lingerie footballers allege California labor law violations

Wednesday, August 27th, 2014

Shame! Shame!

Players in a women’s indoor football league, including Las Vegas Sin quarterback Robin “Nikki” Johnson, are suing the league, claiming they weren’t paid overtime — or even minimum wage — when owners sent them out on promotional assignments or out onto the gridiron in helmets and shoulder pads (and little else).

It’s as though your boss told you he had your back, but left your buns uncovered.

Three lawsuits filed this summer claim the league violated California labor laws and the Fair Labor Standards Act. The lawsuits were filed by former players of the Legends Football League, which used to be called the Lingerie Football League.

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Teams in this indoor women’s football league have names like “Sin” and “Temptation,” but you can be sure the league’s attorneys won’t call their allegations “flimsy.”

All three lawsuits claim that the league improperly classified the plaintiffs as independent contractors so they wouldn’t have to pay overtime and minimum wage.

Come on guys (assuming the league owners are men), gawking at gals on the gridiron in their skivvies and shoulder pads ain’t like bolting a $10 beer at the local jiggle joint. If these women are on the field playing for wages and not tips like their follow performers dancing around the pole, they certainly deserve the respect a decent paycheck provides.

© depositphotos.com/

Forgetting What You Preach: PR Firm Dives Into Scalding Hot Water

Wednesday, August 20th, 2014

Global public relations giant Edelman got caught with its pants down twice recently, exhibiting the same kind of PR blunders it warns its clients about.

First, its president was found to have written a dismissive email about an inquiry into the firm’s practice of representing climate change deniers. Then an Edelman blog post suggesting that Robin Williams’ suicide represented an “opportunity” for a national conversation about depression was seen as insensitive and exploitative.

Oops.

More flubs followed, as Edelman officials tried to distance themselves from the individuals who committed the initial errors in judgment then handle the fallout when they were called to task.

Management has finaStress conceptlly managed to pull its pants back up to its waist, but the fingers buckling the belt are still trembling. Edelman officials say they’ll treat themselves as if the company was a client.

That’s a positive…

Such gaffs are not the exclusive province of the unschooled, obviously, but it’s troubling when such a well-known firm so ineptly manages its own reputation.

 

Photo Credit: © depositphotos.com/alphaspirit